Computer / Telephony Integration

Computer and telephony integration or CTI is the inevitable joining of the computer and the business telephone system. CTI is a service where the database in your computer is accessed at the same time an incoming call is received and your computer creates a screen pop of all the information your database has on that customer on your screen for you to review.

The ability of being able to qualify callers not only enables companies to react more quickly, efficiently, and cost-effectively, it also allows them to provide the same kind of personal touch that used to exist when a customer would walk into a bank and be recognized by their usual teller.

CTI is a managed IT service that users have embraced easily. Possibly because its benefits have been readily apparent to both callers and businesses alike, it has not had to fight for acceptance as have other technologies, such as voice mail, before its use became widespread. In fact, CTI seems to be universally acknowledged to:

• Control costs off-loading live operators from handling routine calls.
• Generate revenue by offering new services and improving existing services.
• Raise productivity by automating routine tasks.
• Maximize service by providing accurate and consistent information 24 hours a day.

CTI enables you to add sophisticated functionality to your phone system by allowing you to link together the database in your computer with your phone This exacting technology increases the ease of making, receiving and managing your calls.

Call one of TPC’s courteous and professional representatives to show you how CTI and managed IT service could work for you.